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SWOT analysis is a tool that helps entrepreneurs identify the strengths and weaknesses of their business, as well as assess market opportunities and...
Attracting investments is a crucial stage in the development of any business. However, it is not an easy task for an entrepreneur, as investors...
Most small and medium business owners face a serious problem: the lack of a clear system for evaluating the effectiveness of PR activities. This often...
Financial management in small business is a complex task that requires clear allocation of functions between the owner and the accountant. The main...
A company's mission is the foundation that defines why the company exists and what it aims to achieve. It guides all strategic decisions and actions,...
There are many myths about business owners that often do not reflect reality. These stereotypes can create a false impression of what the life of an...